Posts Tagged ‘President’

Part 4: How to Stay in Business for 25 Years (25 Tips)

Charlie MacLeod headshot

Over the next five weeks I will be blogging about how we stayed in business for 25 years. Each week will have five brief hints about how we did it –for a total of 25 hints for 25 years! Charlie MacLeod President SMM Advertising 16. The customer is always right. Read again if you disagree. Sometimes…

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Part 3: How to Stay in Business for 25 Years (25 Tips)

Over the next five weeks I will be blogging about how we stayed in business for 25 years. Each week will have five brief hints about how we did it –for a total of 25 hints for 25 years! Charlie MacLeod President  SMM Advertising 11. Take time away. Work to live. Your business needs you to…

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Part 2: How to Stay in Business for 25 Years (25 Tips)

Charlie MacLeod headshot

Over the next five weeks I will be blogging about how we stayed in business for 25 years. Each week will have five brief hints about how we did it –for a total of 25 hints for 25 years! Charlie MacLeod President SMM Advertising 6. Keep your ego home. Don’t confuse you with your company.…

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Part 1: How to Stay in Business for 25 Years (25 Tips)

Charlie MacLeod SMM Advertising

Over the next five weeks I will be blogging about how we stayed in business for 25 years. Each week will have five brief hints about how we did it –for a total of 25 hints for 25 years! -Charlie MacLeod President SMM Advertising 1. Be nice. The outward respect and kindness you bestow on…

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New FTC Guidelines for Social Media

illustration of medical icons surrounding a mobile device

[Image: Adweek] In the October 13th New York Times editorial regarding “Truth in Advertising…” they claim perfectly sound reasons for consumers to be wary of how social networking site content is possibly deceitful. All too often corporations hire bloggers to “fake” positive opinions about products and services offered, or celebrities are secretly hired to endorse a…

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