our culture at SMM

...is decidedly informal. Advertising is a collaborative art, and it thrives in an atmosphere that is open, relaxed and friendly. We don’t allow tiles or layers of management to get in the way of communication, or let egos impede cooperation and stifle good ideas. We expect the same from our clients, because only through openness and honesty can we come to understand their brand’s personality and deliver focused, creative advertising.

SMM Advertising

811 West Jericho Turnpike, Smithtown, NY 11787
Phone: 631-265-5160

In need of a marketing strategy?

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About Charlie MacLeod

Comprehensive senior-level marketing and management disciplines, emphasizing operations and overall business development.
28 11, 2017

Five Marketing Psychology Principles You Shouldn’t Ignore

By |November 28th, 2017|Advertising, Advertising/Marketing, Blog, Marketing, Social Media|0 Comments

For many people, psychology theories are something they only thought about in their Psych 101 course. However, although you may not spend a lot of time now thinking about the finer points of cognitive development [...]

18 10, 2017

Why Employee Satisfaction Is an Effective Marketing Tool

By |October 18th, 2017|Blog, Human Resources, Marketing, Recruitment|0 Comments

You respect them. You couldn’t dream of having a successful business without them. You understand their importance to your success and realize that your organization could not thrive without them. And with that in mind, [...]

28 09, 2017

The Difference Between Marketing and Advertising

By |September 28th, 2017|Advertising, Advertising/Marketing, Blog, Marketing|0 Comments

The terms “marketing” and “advertising” are often used interchangeably, but although they are closely related, it’s important to understand the difference to effectively take advantage of both when creating strategies to raise awareness about a [...]

29 07, 2016

Three Tips for Effective Advertising on Instagram

By |July 29th, 2016|Blog, Social Media|0 Comments

Instagram is one of the largest social media platforms in the world with over 400 million active monthly users. Advertising on Instagram gives businesses a large platform for their advertisements. So what are some ways to [...]

6 04, 2015

Mobile as the Medium

By |April 6th, 2015|Advertising, Advertising Agency Issues, Advertising/Marketing, Blog, Business Dilemas, Marketing, Topical Issues|0 Comments

Last week, as I stood on a New York City subway while it was barreling downtown, it occurred to me how each and every person within sight was staring at, listening to or tapping on [...]

16 01, 2015

In-House or Outside Advertising Agency?

By |January 16th, 2015|Advertising, Advertising Agency Issues, Advertising/Marketing, Blog, Business Dilemas, Marketing, Topical Issues|0 Comments

The choice to produce your own advertising program or hire an outside agency will depend on many things – and every organization has its own needs. In either case, you’ll never go wrong if [...]

23 12, 2014

Healthcare Marketing – An Emphasis on Digital

By |December 23rd, 2014|Advertising, Advertising/Marketing, Blog, Social Media|0 Comments

There is a growing number of consumers who are looking online for healthcare information – and they seek it through search, mobile and social platforms. Healthcare marketers are faced with finding [...]

5 11, 2014

Your next hire … left brain vs right brain … what side of the brain aisle are they on?

By |November 5th, 2014|Advertising, Advertising Agency Issues, Advertising/Marketing, Blog, Human Resources, Social Media, Topical Issues|0 Comments

Functions from both sides of the brain exist in most and we use the side that we are tasked with at the time. Brain functions and why they matter to marketers [...]

3 10, 2014

Marketing Automation – The Fastest Growing Discipline in Corporate Marketing

By |October 3rd, 2014|Advertising/Marketing, Blog, Business Dilemas, Marketing|1 Comment

It’s no surprise that today’s digital technology combined with sophisticated database management is resulting in a rapidly new growing field known as marketing automation. The two are actually a perfect fit when it comes to [...]

17 09, 2014

Why Use Social Media for B2B Marketing?

By |September 17th, 2014|Advertising/Marketing, Blog, Marketing, Social Media|0 Comments

Digital Changes Everything. It is evident that the advent and continuous growth of social media platforms has increased the number of sources that consumers employ in making decisions. It’s had a disruptive effect [...]