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Sean Burns, a senior at The Pennsylvania State University has joined SMM in its summer intern program for 2022. Sean, a marketing major, will be working with SMM’s digital department to assist in optimizing client campaigns and strategies. His previous experience includes customer service positions at hardware retailers and several community service projects. He earned…

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SMM has been newly hired by three clients. Plaza Theatrical, ATI Industries and Life’s WORC have agreed to long-term arrangements for marketing, advertising and digital services. SMM will conduct strategic planning and provide creative services and campaign executions across a variety of platforms for each of these clients. “We are thrilled to be helping these…

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SMM Advertising New Hires

SMM has recently hired two associates to assist in many of the agency’s account functions. Sarah VanEssendelft has joined as Assistant Account Executive. In this role, she will support the agency’s administration of all account activities, working with members of the executive, creative, sales and marketing divisions. Prior to joining SMM, VanEssendelft served as an Administrative…

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Keen Company

SMM Advertising announced that its Chief Executive Officer Charlie MacLeod has been elected to the Board of Directors of the Keen Company (New York, NY, www.keencompany.org), an award-winning Off-Broadway professional theater company creating story-driven work that champions identification and connection. The Keen Company is currently rehearsing and about to present This Space Between Us, a…

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Marina Vlasto has joined SMM as a marketing intern for the summer of 2021. Currently a junior marketing major at Adelphi University, Marina will be using her education and advertising experience to assist SMM with its social media programs and conducting research for the agency’s business development needs. Her previous experience includes working to market…

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Patty Mancuso, production artist at SMM, was honored with her husband Phil recently and presented with a Proclamation by Suffolk County Legislator Leslie Kennedy for organizing the Smithtown Rolling Car Shows. To date, they have organized nine shows and with more than 120 classic cars driving through planned routes in our Smithtown community. Patty and…

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Coining Manufacturing, of Clifton, New Jersey, has hired SMM to produce and execute its 2021 Marketing Campaign. Coining is a full service and leading national supplier of machined and metal stamped products for nearly every industry. SMM is developing creative and is responsible for all media planning and placements. Lead generation via digital strategies and…

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Once again, SMM partnered with Legislator Rob Trotta of the Suffolk County Legislature on his annual winter coat drive. Generous donations from SMM associates of gently used coats, outerwear, gloves, scarves, hats, blankets and other items were made. “With many people losing their jobs or having reduced hours due to COVID-19, the outpouring of support…

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ACRES Capital, LLC has hired SMM to assist with its strategic brand positioning and advertising initiatives. Based in Westbury New York, ACRES, a leading nationwide commercial middle-market lender, is experiencing exceptional growth through recent acquisitions and leveraging its vast network of developers and owners. SMM will be launching brand campaigns which express ACRES’ deep knowledge…

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Effective and creative marketing and brand awareness are key to the success of any business. That’s why companies from three disparate industries—TiniFiber (a division of CertiCable), a manufacturer of Micro Armor Fiber™, the world’s smallest micro fiber cable, based in Farmingdale, NY; GR Reid, a full-service financial management firm with offices in Woodbury, NY, and…

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