Coining Manufacturing, of Clifton, New Jersey, has hired SMM to produce and execute its 2021 Marketing Campaign. Coining is a full service and leading national supplier of machined and metal stamped products for nearly every industry. SMM is developing creative and is responsible for all media planning and placements. Lead generation via digital strategies and messaging components is a primary objective of the campaign. SMM’s Jen Schmitt will manage the campaign with a 1stQ 2021 launch.