our culture at SMM

...is decidedly informal. Advertising is a collaborative art, and it thrives in an atmosphere that is open, relaxed and friendly. We don’t allow tiles or layers of management to get in the way of communication, or let egos impede cooperation and stifle good ideas. We expect the same from our clients, because only through openness and honesty can we come to understand their brand’s personality and deliver focused, creative advertising.

SMM Advertising

811 West Jericho Turnpike, Smithtown, NY 11787
Phone: 631-265-5160

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5 06, 2014

So, You Think You Know B2B Marketing?

By |June 5th, 2014|Advertising, Advertising/Marketing, Blog, Marketing|0 Comments

For most of my professional life I’ve been engaged in B2B and B2C advertising and marketing, on both the client and agency sides of the equation. We’re talking way more than a couple [...]

14 01, 2014

SMM President Charlie MacLeod interviewed by LIBN (Long Island Business News)

By |January 14th, 2014|CEO, News, Topical Issues|0 Comments

Recently, Charlie MacLeod, President and CEO of SMM Advertising, was interviewed by Long Island Business News for their special “Two Minutes” feature series. The full article, which appeared in LIBN’s January 10 – 16, 2014 issue, is below. [...]

27 11, 2012

The Marketing of the 2012 Presidential Campaign

By |November 27th, 2012|Advertising, Advertising/Marketing, Blog, Marketing, Topical Issues|0 Comments

While the Republicans dumped bushels of Super-PAC dollars into traditional advertising and campaign techniques, the Democrats concentrated on sophisticated data mining techniques; behavioral research; and boots-on-the-ground, grass-roots work by local volunteers. Earlier this [...]

20 07, 2012

Genetic Hardwiring and the Hard Sell

By |July 20th, 2012|Advertising/Marketing, Blog, Marketing, Social Media|1 Comment

Curiously, these behaviors parallel the respective male and female roles in primitive hunter/gatherer cultures: the male hunts while the female gathers. A recent article on LuxuryDaily.com, an online newsletter for marketers [...]