our culture at SMM

...is decidedly informal. Advertising is a collaborative art, and it thrives in an atmosphere that is open, relaxed and friendly. We don’t allow tiles or layers of management to get in the way of communication, or let egos impede cooperation and stifle good ideas. We expect the same from our clients, because only through openness and honesty can we come to understand their brand’s personality and deliver focused, creative advertising.

SMM Advertising

811 West Jericho Turnpike, Smithtown, NY 11787
Phone: 631-265-5160

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21 08, 2015

SMM Named as Official Marketing Agency for CEBIP

By |August 21st, 2015|News|Comments Off on SMM Named as Official Marketing Agency for CEBIP

The Clean Energy Business Incubator Program (CEBIP) at Stony Brook University has named SMM as its agency of record. The Program seeks to address the key needs of early stage energy based technology companies utilizing [...]

24 07, 2015

The Northwind Group selects SMM for Branding and Advertising

By |July 24th, 2015|News|0 Comments

SMM has been named the branding and advertising agency for The Northwind Group, a Long Island builder and developer of fine retirement communities. The agency will also be responsible for digital and direct marketing to [...]

28 05, 2015

Town of Islip’s Economic Development Office Taps SMM for Marketing Campaign

By |May 28th, 2015|News|0 Comments

SMM has been hired by the Town of Islip (TOI) to provide branding, advertising and digital services. The campaign will be designed to promote economic development in Islip and as an exceptional town in which [...]

26 02, 2014

New P-words to Ponder to the Classical four Ps

By |February 26th, 2014|Advertising/Marketing, Blog|0 Comments

The traditional model is about marketing to the masses; the new model needs to be about marketing to the individual. The first was born of the industrial age; the second is the child of [...]

14 02, 2014

Mind Your Ps and Qs

By |February 14th, 2014|Advertising/Marketing, Blog|0 Comments

It’s time for CMOs, marketing consultants and advertising agencies to stop thinking about marketing as a series of discrete responsibilities and disciplines, and instead adopt a single-minded focus on managing the brand experience. [...]

31 01, 2014

SMM Advertising Brand Makeover Series: Part 2

By |January 31st, 2014|Advertising/Marketing, Blog, Design|0 Comments

SMM recently completed some brand "makeovers." Brand Makeover #2: Nationwide. Visit us on Facebook and let us know what you think! For an investigation service, the Nationwide Screening Services brand makeover replaced an outdated look [...]

29 01, 2014

SMM Advertising President Charlie MacLeod discusses the agency’s “Humanizing Brands” positioning and more in a recent Newsday Executive Suite profile

By |January 29th, 2014|Advertising/Marketing, News, Social Media|0 Comments

With mobile phones and social media, there's a change happening in advertising, says Charlie MacLeod, CEO of SMM Advertising in Smithtown. Content for cellphones and tablets must convey information seamlessly and instantly, with more images [...]

24 01, 2014

SMM Advertising Brand Makeover Series: Part 1

By |January 24th, 2014|Advertising/Marketing, Blog, Design|0 Comments

Eldor Brand Makeover SMM recently completed some brand "makeovers." Brand Makeover #1: Eldor. Visit us on Facebook and let us know what you think! The brand makeover helped Eldor, a municipal contractor, redefine [...]

14 01, 2014

SMM President Charlie MacLeod interviewed by LIBN (Long Island Business News)

By |January 14th, 2014|CEO, News, Topical Issues|0 Comments

Recently, Charlie MacLeod, President and CEO of SMM Advertising, was interviewed by Long Island Business News for their special “Two Minutes” feature series. The full article, which appeared in LIBN’s January 10 – 16, 2014 issue, is below. [...]

23 02, 2013


By |February 23rd, 2013|Advertising, Advertising/Marketing, Design, Marketing, News|0 Comments

Eldor Contracting Corp., one of the leading electrical construction companies in the metro New York area, wanted to add more energy to its marketing efforts in order to compete more effectively in an increasingly competitive [...]