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The Death and (Possible) Resurrection of Vine
The recent news that Vine, the pioneer of short-form video creation and sharing, had collapsed threw everyone for a loop. Only this time the loop didn’t get funnier with repetition. The questions are plenty and the answers, at this point, are few. However, this is what we know so far. What Happened to Vine? On…
Read MoreHappy United Nations Day!
The United Nations turns 71 this year, and United Nations Day is Monday, October 24th! Members of the UN cooperate to promote peace and prosperity for all. What Does United Nations Day Celebrate? United Nations Day is an annual global observance of the work of the United Nations, established in 1945. UN goals include preventing…
Read MoreI’m voting for Charlie Brown!
Charlie Brown and his bossy frenemy Lucy Van Pelt along with Joe Cool Snoopy are being featured in their own campaigns – all with different platforms (Lucy promises us all, “Crabbiness you can count on!”). Celebrities including Aisha Taylor, John Oliver and Whoopi Goldberg have produced public service announcements to help promote voter registration and…
Read More5 Tips for Good Business eMail Etiquette
At a time when more people are writing less formally, the world is relying more on the written word to communicate in the business setting. Writing a business email is different from using Twitter, Instagram, Facebook or even your own blog or personal email. Follow these 5 tips for business email etiquette for better communications:…
Read MoreIf Summer’s Over, Can a Rise in Employee Productivity Be Far Behind?
Happy first day of fall! Summer’s over! Now in most people’s view, this may not be a reason to rejoice, but it does hold promise if you’re looking for your employees’ productivity to improve. It’s not rocket science to assume that on all those beautiful days we had this summer, workers were distracted by thoughts…
Read MoreDoes Advertising in the Presidential Election Matter?
You’re watching TV with your family when a presidential election commercial comes on slamming one of the presidential candidates. Do you listen and put value into what is being said or ignore it and go make some microwave popcorn? TV ads have been an effective way of reaching large audiences for years, especially during political…
Read MoreMake Podcasting Part of Your B2B Strategy
Podcasting has been a popular marketing tactic for several years now. According to Edison Research, 30 percent of Americans listen to podcasts. Its low cost and simplicity can help any digital advertising campaign. But before you take the plunge, it’s important plan your podcasting strategy. When to start a podcast The best time to implement…
Read More10 Ways to Boost Your Ranking in Organic Search Results
One of the biggest sources of traffic to your website is via search engine results. And, if you want to increase your standing in those results, you need to make sure the search engine algorithm looks at your page, and decides you deserve to be at the front of the line in an organic search.…
Read MoreHow to Reach Out to Social Media Influencers and Better Promote Your Brand
The world of online business has changed dramatically from the early days of “build and they shall come.” Now it’s somewhere along the lines of “work really hard and maybe, if you’re lucky, they will come.” So how can businesses work harder to promote their brands? Engage with Blogger Influencers Number one benefit: Bloggers are…
Read MoreHow Social Media Will Play a Role in the Rio Olympic Games
Social media plays a large role in society today. An international sporting event, such as the Rio Olympic Games, will be a trending topic long after the games are over. NBC and Social Media Influencers NBC has the broadcast rights to Olympic coverage until 2032 and this includes television as well as mobile viewing. NBC…
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